Other Commercial
Game Promotion (Sweepstakes) Bond
A game promotion bond guarantees that the operator of a sweepstakes, contest, or game of chance tied to a product sale will award the prizes it advertises.
- Required by
- State consumer agencies (in Florida, the Department of Agriculture and Consumer Services)
- Bond amount
- Set by whoever requires the bond. We confirm it.
What this bond guarantees
The bond is filed with the state and covers the full value of the prizes offered. It promises winners will receive the announced prizes. A claim arises if the operator fails to award prizes as advertised.
Who needs it
- Businesses running sweepstakes or contests tied to a purchase
- Promotion agencies running games for brands
- Retailers offering prize promotions over the state threshold
What the underwriter looks at
- Total announced prize value
- Operator's financial strength
- Owners' credit
- Promotion length
Requirements vary by state and by who asks for the bond. Send us the request you received and we will confirm exactly what it calls for.
Common questions
When do I need the bond in Florida?
When the total announced value of prizes is more than $5,000. You must set up a trust account or file a surety bond for the full prize value at least 7 days before the promotion starts.
How much is the bond?
In Florida, the full value of all prizes offered, and it must match that total for the whole promotion.
Do other states require this?
Some do, including New York for certain games of chance. Rules and thresholds differ by state.